B2B MARKETING PODCAST

Mastering the Art of Sales & Marketing:

Unleash Your Potential with Our

Expert-Led Podcast Series

Welcome to "Sales and Marketing Playbook: Unleashed" the go-to podcast for those eager to master the art of sales and marketing.

With each episode, we unlock the secrets to success in these fast-paced fields, guided by the wisdom of our expert hosts and a lineup of distinguished thought leaders.

View Full Episodes on YouTube

The Sales and Marketing Playbook: Unleashed

"Sales and Marketing Playbook: Unleashed" is a dynamic and informative podcast that provides listeners with the essential strategies, tactics, and insights to excel in the world of sales and marketing.

Hosted by industry experts Craig Andrews and Evan Polin and thought leaders, this podcast delves deep into the latest trends, best practices, and innovative approaches that drive success in the competitive business landscape.

Whether you're a seasoned professional or just starting out,

"Sales and Marketing Playbook: Unleashed" offers a treasure trove of actionable advice, real-world examples, and inspiring interviews to help you unlock your full potential and achieve outstanding results in sales and marketing.

Join us on this journey of discovery, growth, and transformation as we unleash the power of effective sales and marketing techniques.

Have a question for the show?

The Sales and Marketing Playbook: The Highlights

Synergizing Sales and Marketing for Business Growth Discover how effective collaboration between sales and marketing teams can drive success in your business. Learn why integrating CRM and tracking campaigns is crucial for maximizing results. Enhance communication between teams to unlock greater potential. #SalesAndMarketing #BusinessGrowth #Collaboration #CRM #CampaignTracking #CommunicationIsKey #MaximizeResults #Teamwork #SuccessStrategies #UnlockYourPotential
Button
Unlocking Success: The Importance of Tools and Technology in Marketing Discover why centralized information and synchronized tools are crucial for successful marketing efforts. Learn how using the right software can align your team's data and enhance business growth. Join us as we delve into the key strategies of top-performing companies. #MarketingTools #TechnologyInMarketing #DataSynchronization #BusinessGrowth #CRMSoftware #MarketingStrategies #TeamCollaboration #DataAlignment #BusinessSuccess #SoftwareIntegration
Button
The Importance of Sales and Marketing Communication for Business Success Discover why effective communication between sales and marketing is crucial for achieving business goals. Learn how feedback from sales can help marketing improve lead quality and success. Find out how successful companies have mastered the balance between sales and marketing. #SalesAndMarketing #BusinessSuccess #LeadQuality #EffectiveCommunication #MarketingGoals #SalesFeedback #SuccessStrategy #BusinessCommunication #MarketingInsights #BusinessGrowth
Button
CRM Tools and Technology: Unlocking Business Growth and Efficiency Discover how CRM tools and technology can take your business to the next level. Learn how tracking contacts, pipeline, and conversions, along with utilizing AI and automation, can revolutionize your sales process. Stay ahead of the game and leverage the power of modern tools. #CRMTools #BusinessGrowth #Efficiency #SalesProcess #AIandAutomation #ModernTechnology #Salesforce #HubSpot #Zoho #Pipedrive
Button
Crafting Engaging Content: The Power of Video, Podcasts, and Blogs Discover the various forms of content that can engage your audience and effectively communicate your message. From videos to podcasts and blogs, learn how to create compelling content that resonates with your target base. Don't miss out on valuable insights from two brilliant minds in this informative podcast! #EngagingContent #VideoMarketing #Podcasting #Blogging #ContentCreation #DigitalMarketing #AudienceEngagement #TargetBase #ValuableInsights #InformativePodcast
Button
Captivating Your Audience: The Power of Staying Top of Mind Discover the crucial role of staying top of mind in the customer journey and how it impacts your business. Understand why being memorable and timely is essential for success in a crowded marketplace. #CustomerJourney #TopOfMind #BusinessSuccess #MemorableMarketing #StayTimely #MarketingTips #SalesMessaging #MarketplaceSuccess #RememberMe #StayMemorable
Button
The Power of Customer Feedback: Boosting Marketing Success Discover how customer feedback can propel your marketing strategy forward. Learn how to leverage data to identify what works and what doesn't, and make informed decisions to allocate resources effectively. Don't miss this valuable discussion! #CustomerFeedback #MarketingStrategy #DataAnalysis #EffectiveDecisionMaking #ResourceAllocation #BusinessGrowth #MarketResearch #CustomerExperience #FeedbackMatters #MarketingTips
Button
Revive Your Business: How to Save It Before It's Too Late Discover the critical steps to save your business from the brink of collapse. Learn how to identify warning signs, develop effective strategies, and implement timely solutions to turn things around. Don't wait until it's too late! #SaveYourBusiness #BusinessRevival #TurnaroundStrategy #EntrepreneurTips #SmallBusinessHelp #BusinessConsulting #SalesStrategies #SurviveAndThrive #BusinessSuccess #BusinessSolutions
Button
The Importance of Customer Retention: Maximize Profits with Communication In this video, we discuss the role of customer retention in business growth and profitability. Learn why it is crucial to prioritize communication to keep your current customers happy and maximize your profits. #CustomerRetention #MaximizeProfits #CommunicationIsKey #BusinessGrowth #CustomerSatisfaction #ClientRetention #Profitability #HappyCustomers #BusinessSuccess #EffectiveCommunication
Button
Mastering the Elevator Pitch: How to Make a Lasting Impression In this video, learn how to effectively deliver an elevator pitch and make a strong impact in just 30 seconds. Discover the key elements of a successful elevator pitch and how to use it as a conversation opener and relationship starter. Perfect for networking events and sales professionals. #ElevatorPitchMastery #NetworkingEvents #SalesTips #BusinessNetworking #PitchPerfect #ConversationOpener #RelationshipBuilding #ProfessionalSkills #EffectiveCommunication #BusinessSuccess
Button
How to Persuade Buyers: The Power of WIFM Full espisodes: https://youtu.be/iPZwgQov61k Discover the key to making successful buying decisions by understanding the concept of "What's In It For Me" (WIFM). Learn how to effectively communicate the benefits of your product or service to potential buyers. #BuyersPersuasion #WIFM #BuyingDecisions #SaveMoney #MakeMoney #SimplifyLife #JobEfficiency #OrganizationSuccess #BuyerPersonas #EffectiveCommunication
Button
Full Espisode Here: https://youtu.be/iPZwgQov61k Maximize Your Audience: Targeting Multiple Personas in Your Marketing Strategy Discover how to effectively target multiple personas in your marketing strategy. Learn valuable tips for reaching different audience segments and maximizing your reach. Join us as we discuss the importance of understanding your audience and tailoring your approach to their needs. #AudienceSegmentation #MarketingStrategy #TargetingPersonas #UnderstandingYourAudience #MaximizingReach #EffectiveMarketing #DigitalMarketingTips #AudienceEngagement #MarketSegmentation #AudienceInsights
Button
Why People Make Decisions: Understanding Their Perspective View Episode 6 Here: https://youtu.be/iPZwgQov61k Discover why people make decisions and what motivates them to buy. Learn how to survey your clients and prospects to gain insights into their needs and desires. Understand the two main reasons behind decision-making and how they relate to getting something they don't have. #DecisionMaking #CustomerInsights #MarketResearch #UnderstandingCustomers #BuyerMotivation #ClientSurvey #ConsumerBehavior #CustomersNeeds #DecisionMakingProcess #CustomerPerspective
Button
Stand Out from the Competition: How to Position Yourself and Beat Your Rivals View Episode 6 Here: https://youtu.be/iPZwgQov61k Find out how to outshine your competitors and attract more customers to your business. Learn valuable tips on positioning, marketing messaging, and effective communication with prospects. Stay ahead of the game and conquer your market. #StandOut #CompetitionBeating #PositionYourself #MarketDominance #MarketingTips #ProspectEngagement #BusinessGrowth #CommunicationSkills #CustomerAttraction #StayAhead
Button
Unlock the Secrets to Effective Marketing and Sales in Business Discover the holistic approach to marketing that goes beyond just advertising. Learn how to save and maximize ROI while building a strong connection with your customers. Expert insights from Evan Carmichael and the common mistake salespeople make. #MarketingAndSales #BusinessROI #HolisticApproach #CustomerConnection #SalesMistakes #ExpertInsights #BusinessSuccess #EffectiveMarketing #MaximizeROI #CustomerSatisfaction
Button
Increase Sales and Boost Your Business with Effective Sales Coaching and Consulting Are you frustrated with stagnant sales? Discover how sales coaching and consulting can help you get in front of your ideal prospects, shorten the sales cycle, and leverage your reputation to achieve growth. Join Evan Poland, president of Poland Performance Group, as he shares his proven strategies for sales success. #SalesCoaching #SalesConsulting #BusinessGrowth #ProspectEngagement #SalesSuccess #SalesStrategies #ShortenSalesCycle #LeverageReputation #SalesPerformance #BusinessConsulting
Button
The Secret to Sales Success: Qualify or Disqualify? Discover the common misconception in sales and why trying to close every opportunity may hinder your success. Learn how to qualify or disqualify prospects quickly to find your ideal clients. Effective marketing plays a crucial role in attracting the right audience, allowing sales to focus on the best opportunities. Join us to uncover the key to maximizing your sales potential. #SalesSuccess #QualifyOrDisqualify #IdealClients #MarketingStrategy #MaximizeSales #SalesTips #Prospecting #TargetAudience #SalesPotential #BusinessGrowth
Button
How to Retain Customers and Grow Your SaaS Business One of the biggest challenges in a SaaS business is retaining customers. In this video, we discuss the importance of checking in, providing value, and solving problems to ensure customer loyalty and renewal. Join us to learn valuable strategies for growing your business! #CustomerRetention #SaaSBusiness #CustomerLoyalty #BusinessGrowth #CustomerSuccess #ValueProviding #ProblemSolving #RenewalStrategy #SaaSModel #BusinessTips
Button
Reducing Business Costs: How Lower Cheese Prices Can Boost Advertising Budget Discover how one salesperson's unconventional solution to reducing business expenses led to increased funds for advertising. Learn how negotiating cheese vendor prices can have a direct impact on your marketing budget. #BusinessCosts #CheeseVendorNegotiation #IncreaseAdvertisingBudget #MarketingStrategy #BusinessExpenses #BudgetManagement #CostReduction #VendorPartnerships #SmallBusinessTips #MarketingBudget
Button
Maximizing Marketing Accountability: Strategies for Tracking and Targeting Discover how to effectively track and measure marketing efforts to ensure you're reaching the right audience and achieving business goals. Avoid the common pitfalls of misaligned marketing and sales teams. Learn valuable insights from industry experts on improving accountability. #MarketingAccountability #MeasuringSuccess #TargetedMarketing #SalesAlignment #BusinessGoals #MarketingStrategy #AudienceTargeting #EffectiveTracking #IndustryInsights #AccountabilityTips
Button
Revolutionize Your Sales Strategy: Overcoming Challenges with New Clients Discover the common challenges faced when dealing with new clients and how to break free from outdated sales tactics. Uncover the "we've always done it this way" mentality and its impact on your business. Find out how to make necessary changes to improve your results. #SalesStrategy #NewClients #Challenges #BusinessGrowth #SalesTactics #AdaptToChange #OutdatedMethods #ImprovingResults #BusinessDevelopment #ModernSalesApproach
Button
The Truth About Throwing More Money at It: Is it Always the Answer? In this video, we explore whether throwing money at a problem is always the solution, and discuss the potential pitfalls it can create. Discover why simply increasing your budget may not always result in the desired outcome. #MoneyIsntAlwaysTheAnswer #BudgetingSmartly #ProblemSolvingTips #FindingEffectiveSolutions #AvoidingPitfalls #ClientSatisfaction #OptimizingBudgets #EffectiveProblemSolving #SmartSpending #FindingTheRightApproach
Button
Boosting Sales: 10 Proven Prospecting Activities for Success Discover the top prospecting activities for salespeople to maximize conversions and save time. Learn how to track and prioritize your efforts effectively to generate more business. Don't waste time and money on activities that don't yield results. Optimize your sales and marketing strategies for success. #SalesSuccess #ProspectingTips #BusinessGrowth #SalesStrategies #TrackAndOptimize #SalesAndMarketing #MaximizeConversions #SalesProductivity #SalesProspecting #BusinessDevelopment
Button
Transforming Businesses: The Power of Marketing and Growth Discover the journey of Beholder, a video production company turned marketing agency. Learn how marketing goes beyond creating videos and how it can enhance businesses in various industries. Uncover the secrets to growth and success. #TransformingBusinesses #MarketingAgency #GrowthStrategies #EnhancingBusinesses #VideoProduction #MarketingPower #BusinessSuccess #DigitalMarketing #IndustryInsights #SuccessStories
Button
Achieving Better Results: The Key to Sales and Marketing Alignment Discover the secret to achieving better results in sales and marketing. Learn how aligning these two crucial elements can help you work smarter, not harder. Find out why throwing money at the problem is not the answer. #SalesAndMarketingAlignment #AchievingBetterResults #WorkingSmarter #SalesSuccess #MarketingStrategy #BusinessGrowth #WorkEfficiency #MarketingTips #SalesTips #SmartInvestment
Button
Maximizing Business Growth: Analyzing Marketing Channels and Results Discover the crucial metrics to determine marketing success and drive actual business growth. Learn how to effectively assess your marketing channels and ensure your strategies align with your business goals. Gain insights from industry expert perspectives. #BusinessGrowth #MarketingMetrics #MarketingChannels #DataAnalysis #MarketingStrategy #DigitalMarketing #MarketingInsights #BusinessSuccess #MarketingResults #IndustryExperts
Button
Mastering Sales and Business Development: Insights and Best Practices from Experts Join us for valuable insights and best practices in sales and business development! With decades of experience in diverse industries, we'll share proven strategies to help you grow your business and avoid common pitfalls. Unlock success and accelerate your growth with our expert tips. #SalesStrategies #BusinessDevelopmentTips #GrowYourBusiness #SalesSuccess #BestPractices #ProfessionalServices #SalesTraining #BusinessGrowth #ClientAcquisition #SuccessTips
Button
How Aligning Sales and Marketing Practices Boosts Revenue by 208% Discover how aligning sales and marketing practices can significantly increase revenue. Learn how to solve your client's problems and turn them into loyal customers, while also turning them into evangelists for your brand. Unlock the secrets to successful sales and marketing integration. #SalesAndMarketing #RevenueBoost #ClientSolutions #CustomerRetention #BrandEvangelists #MarketingIntegration #SalesSuccess #BusinessGrowth #CustomerSatisfaction #RevenueGeneration
Button
How to Drive Revenue Growth: Setting Clear Goals for Business Success Discover the importance of setting clear revenue goals for your business and learn how to effectively drive revenue growth. Gain insights and strategies to achieve your financial targets and ensure long-term success. #RevenueGoals #BusinessSuccess #DriveRevenueGrowth #FinancialTargets #BusinessGrowth #EffectiveStrategies #EntrepreneurTips #FinancialSuccess #SetClearGoals #LongTermSuccess
Button
Coming soon to all major podcast & social channels! The sales and marketing playbook: unleashed! Follow to tune in!
Button
🎙️ Exciting News! 🎉 Introducing our brand new podcast: "Sales & Marketing Playbook: Unleashed"! 🚀 Get ready to dive deep into the world of sales strategies, marketing tactics, and business growth hacks with industry experts and thought leaders. 💼 Whether you're a seasoned pro or just starting out, this podcast is your go-to resource for mastering the art of persuasion, building strong customer relationships, and achieving sales success. 📈 Stay tuned for our first episode dropping next week! Don't miss out on valuable insights, subscribe now! 🔔 #SalesAndMarketingMastery #PodcastLaunch #BusinessGrowth #SalesSuccess #MarketingTips
Button